Your products. Customers across Europe.
The sales platform for all of Europe: you make it — we bring it to business and private customers in 24 languages. Catalogue, sales, invoicing, shipping and payout run on one platform, and your customers stay your customers.
- Write once, sell in 24 EU languages
- No base fee with proof of trade — 5% only when you sell
- Verified origin instead of cheap goods with false labels
- Digitally sovereign: European-run, servers in the EU, European law
Our principle
Customer Obsession.
We adapt to your needs – not the other way round. We are only done when you and your customers are satisfied.
What this means for you
- Our customers are the manufacturers, retailers and brands on the platform: what you need in order to sell determines what we build.
- Your customers benefit too: orders, shipping confirmations, invoices and messages are handled from one panel – as fast as buyers expect today.
- Your buyers are our customers as well – businesses and consumers alike: easy purchasing, verified origin, reviews only after a paid purchase. Satisfied buyers come back.
- Your feedback changes the platform: write to us in the panel under Help & feedback – what comes of it is published openly in the news, including fixed bugs.
- Our AI keeps learning: new profiles, your feedback and every search improve suggestions and search results – for you and your customers.
- Our success depends on yours: we only earn when you sell – no base fee with proof of trade.
Why sell here — and not just on the big platforms?
Big marketplaces bring reach. In return they take your customer relationship, a good share of your margin and control over your brand. Here you keep all three.
Your customers stay your customers
You see who buys from you — name, address and email — receive every order as a separate job with its own invoice, and remain the direct point of contact. On big marketplaces the customer belongs to the platform; you get an anonymised address.
More of your revenue stays with you
With proof of trade, you list without a base fee. You pay a 5% sales fee only once something has actually sold, plus the payment provider's fees. On big marketplaces 15% is common in many categories, on top of a monthly fee.
No price war against false labels
Everyone who sells here has submitted proof of trade, mandatory company details and a seal. Your genuine “Made in Europe” does not sit next to goods that were merely repackaged in Europe — and your customers can see the difference.
Write once, sell in 24 languages
You create your item in your own language and it appears in all 24 EU languages. Anything you have polished by hand stays untouched. On big platforms each additional country usually means another marketplace to maintain.
Your brand comes first
You get your own company page that ranks in search engines for you and, if you like, your own shop under your own domain. Buyers see who is behind the product: your story, your pictures, your documents.
Digital sovereignty for your business
If you only sell on one big platform, you depend on its fees, rules and algorithms. A European channel makes you more independent — run by a German company, on servers in the EU, under European law.
Why buy here?
Whether for your business or your home: for every product you know who made it and where it comes from.
For business customers
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Origin you can prove
Every manufacturer has submitted proof of trade and mandatory company details. That helps with supply-chain due-diligence rules and CBAM — and with your own customers' questions.
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Trade prices, even for small quantities
With proof of trade you see business prices including volume tiers. Many manufacturers deliver from a single carton, with no container minimums.
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One purchase, many suppliers
Goods from several manufacturers, one payment, invoices created automatically. If you wish, order via OCI or cXML punchout straight from your procurement system.
For private customers
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You know who made it
Behind every product is a manufacturer with a name, an address and a story — not a made-up brand with an ever-changing factory behind it.
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Reviews only from real buyers
Only people who have paid can leave a review — no earlier than 14 days after ordering, once they really know the product.
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Ask in your own language
Write to the manufacturer directly. Your message arrives translated and the reply comes back translated — even if the business doesn't speak your language.
For those who make good things — and those looking for them.
A well-known tech company once coined the principle "Don't be evil". We go one step further: we believe that European values, sustainable business and local value creation are the best foundation for the future of trade.
Behind every good product there is a person who puts heart, skill and passion into it. That sense of togetherness is what we want to make tangible again. We bring makers from the region and people who value honest quality to the same table — straightforward, direct and as equals. Because to us, modern trade means above all: looking out for one another, sticking together locally, and sharing success as friends and as partners in business.
AI does the work. You decide.
You search for what you need, not for the right article number. To make that possible, every product is indexed by its meaning, and translations, image descriptions and search terms are created automatically.
You stay in control. Whatever you have written by hand stays exactly as it is, and every automatically generated text can be reviewed and changed. To us, modern AI means technology that takes work off your hands — not decisions.
Solutions
Everything you need to sell across Europe — on one platform, without an IT project of your own.
Solutions at a glance →Product data & PIM
Maintain every product once — with variants, categories and brands, automatically in 24 EU languages.
Marketplace & shop
Sell to business and private customers through the miegroup shops — with a shop of your own for your company.
Logistics & shipping
Less time at the packing table: pack by scanner, delivery note and DHL label in one go, addresses checked in advance.
Payments & payouts
Your customers pay securely via Stripe and your share is paid out automatically — even when an order contains goods from several sellers.
Marketing & impressions
Bring your products to the front: subscriptions highlight your impressions, PDF catalogue included.
Inventory management
Always know what is in stock: inventory levels, goods receipt by EAN scanner and a complete movement journal.
Not everything comes from Europe
tolisto lets you sell your products from outside the EU profitably, too.
In an interconnected, global economy it cannot be ruled out entirely that products or their components are made outside Europe. International products, supply chains and global production structures are of course part of today's reality.
The wish for purely regional or European manufacturing is understandable — and yet Europe is full of high-quality products that come out of global production processes.
That is exactly what tolisto is for: the platform lets you list and manage non-European products flexibly alongside your “Made in Europe” range. That way you secure additional revenue through affiliate links or premium listings for non-European products.
Your own shop with a CMS — on the domain of your choice
On miegroup you can run your own online shop directly under your own domain. Beyond presenting and selling products, the platform includes a content management system (CMS) that lets you manage your content freely and on your own.
Wondering how that would look for your brand? Write to us — we will walk through it with you. Get in touch
Pricing
Listing is free. The plans below buy extra visibility for your impressions — nothing else.
Free listing
Your company is visible on miegroup with no base fee — multilingual, with images and documents.
- Company profile
- Logo — global and per language
- Written introduction per language, AI-translated on request
- Two presentation images on your company page
- One impression image with PDF
- Two PDFs on your company page — global and per language
With proof of trade: list shop products for free
Once your proof of trade is on file, listing products in the shop is free of base fees too. You only pay on a sale: 5% sales fee per item plus Stripe's payment processing fees.
Marketing & Impressions
All prices excl. VAT.
Newsletter
What happens on the marketplace: new manufacturers, new features — about once a month.
Our company philosophy
A handshake that counts
Here, your word still counts. We value honest partnerships, enthusiasm among equals and business relationships in which a handshake means more than a long contract. Fairness, transparency and mutual trust come first.
Humanity & openness
Behind every project, every line of code and every decision there are people. That is why we meet everyone with genuine openness, cheerfulness and respect. To us it is perfectly clear: we live diversity, respect different cultures, value their customs and want to preserve them. We stand firmly against the far right and against every form of radicalism and exclusion. Everyone is welcome here who wants to shape the world with us for the better.
Shaping Europe's future together
We look ahead. With courage, curiosity and joy we get to work to make Europe more digital, more connected and simpler, step by step. We want to make a difference — human, fair and with a clear stance.
Photos: Pexels
